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One-to-One Reader

ID 434017
Slug one-to-one-reader-elisa-van-joolen
Contributors
Author : Elisa van Joolen
Author : Amelia Groom
Author : T'Ai Smith
Author : Joke Robaard
Annotation What does it mean to copy in fashion? What if a garment could be both a copy and an original at the same time? What if reproduction and production are one and the same?
Description One-to-One refers to a working method in which items of clothing became large-sized printing tools, covered in black and blue ink. Each clothing item served as a stamp, and was simultaneously being stamped on, thus creating a chain reaction and making each clothing item an original and a copy. As such the project One-to-One offers new perspectives on reproduction – it allows us to look beyond the status conveyed by the label and see the actual, material properties of clothing.<br />Bringing together contributions by Amelia Groom, Ruby Hoette, Joke Robaard, T’ai Smith and Hanka van der Voet this reader explores some of the project’s core questions: What does it mean to copy in fashion? What if a garment could be both a copy and an original at the same time? What if reproduction and production are one and the same? This reader documents the process and outcomes of the One-to-One project as well as exploring the implications and possibilities of this unique working method in the broader context of the fashion system.<br />---<br />Text Contributions by Amelia Groom, T’ai Smith, Hanka van der Voet, Joke Robaard<br />Photography: One-to-One by R. Mariz, models by Blommers / Schumm. Exhibition views Stedelijk Museum Amsterdam, Patta Store, Zeedijk 60 by Gert Jan van Rooij. Exhibition views Museum Boijmans van Beuningen by Lotte Stekelenburg.<br />All other images and compilation by Elisa van Joolen<br />Text editing by Ruby Hoette<br />Image editing by Our Polite Society & Elisa van Joolen<br />Graphic Design by Our Polite Society <br />---<br />One-to-One Reader is part of 11” x 17” <br />11?x17” is an ongoing project that examines and challenges the fashion industry’s prevailing value systems and proposes new methods of production. The project began in 2013 with a series of conversations with representatives of various fashion brands including G-Star RAW, O’Neill, By Parra, moniquevanheist, and Nike. These companies then contributed by donating clothing and footwear in the form of samples, archival pieces and stock. A selection of these have undergone a process of cutting out, reconstructing and printing to become 11” x 17” Sweaters, Invert Footwear and One-to-One garments. 11” x 17” creates a network. It unites different categories of clothing and different values within fashion; an eclectic mixture of mid-market, second-hand, and high-end items.
Bestseller 60
Genres
Subjects
452 Mode NUR
NSTC
Publisher Stichting Onomatopee
Imprint
Language eng
Page count 160
Duration
Publication date first 2018-11-09
Publication date latest 2018-11-09
Cover URL
Editions
  • ISBN: 9789491677861 (BC)

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